Journal

Elevate reloads with gun quarter development

Elevate Property Group, the company behind Concord House which set a new record price for luxury living in Birmingham, has started work on its next project – with two more close behind.

Building has begun on 99 brand new apartments in the Summer Lane in the city’s historic Gun Quarter. This first development, to be known as Honduras Wharf, will be available in the first quarter of 2017 after a 15 month building programme. Agents Knight Frank are already reporting strong interest with reservations already being taken.

Preparation work is already underway at Elevate’s second project – the conversion from office space to residential of Queensway House in the Jewellery Quarter, which is being styled with the look and feel of recently finished Concord House.

Just seven apartments are being built in this development, including proposals subject to planning for a 2,500 sq ft penthouse apartment. Prices are likely to range from £325,000 - £900,000.

The third project is in one of Birmingham’s most prestigious addresses, St Pauls House on St Paul’s Square, where Elevate are converting the existing building into ground floor offices and luxury apartments above complete with a new build penthouse. There will also be a courtyard development of townhouses to the rear. Prices on this development are likely to range from £500,000 - £800,000

Elevate managing director Steve Dodd said: “Honduras Wharf in Summer Lane is a contemporary development with one bed apartments ranging from £125,000 and two bed from £187,500, penthouse prices available upon request.  Options range from a one bedroom, one bathroom apartment to one of the five rooftop penthouses some of which are three bed and two bath where four have exterior terraces with extensive views across the city centre.”

HondurasWharf is situated on a site once considered the gateway to Birmingham’s world-renowned “Gun Quarter”. Summer Lane is rich in industrial heritage and the Gun Quarter dates back to the late 1600s. The name “Honduras Wharf” is derived from these times with the canalside setting used to service the city’s 1,000 trades as recently as the 1960s when the site was home to a busy timber merchants.

Creative director Chris Brooke, the imagination behind Concord House’s distinctive interior styles, has been charged with creating the look for these new projects.

“For Honduras Wharf, we have gone for a monochromatic colour scheme, integrated appliances, quality fixtures and finishes, resulting in homes that are functional and well appointed, yet stylish and graceful. As for what we have planned for Queensway House and St Paul’s House – wait and see!” he said.

Steve Dodd said: “We have made the bold decision to press ahead with these three projects while Birmingham is riding on the crest of a wave of good news. In recent weeks, we have seen Birmingham International Airport report record results, smashing the ten million passengers a year barrier. In an annual survey of European investors’ intentions, Birmingham was named above the likes of Paris, Madrid and London in the European Union and emerged as the best city in the UK to invest money. And with longer term developments like HS2 on the horizon, we too believe this is a good time to be investing in Birmingham. The success of Concord House on Holloway Head in selling out in 12 months, and the consequent surge in development interest in that area, suggests we caught the market right there, and we are confident that these three projects, differing in style and offering as they do, will be equally popular with buyers and investors alike.”

Agents on Honduras Wharf are Knight Frank with Fleetmilne Property advising on letting opportunities.

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